(Is it specifically for traders, parents, fans… It’s very important to know who it’s for…)
(Allow them to buy your products… Find out about your services… Learn things…)
(How is the visitor going to get the most from it... What features should there be…)
(What makes your website better or unique to a competitor’s… What sets you apart…)
(Have you gone above and beyond the competition… Have you set yourself apart…)
(Sales… Sign ups… Reviews… Engagements…)
(Are they at home or work… Are they on mobile or desktop…)
(Do you want high volume short term results… Do you want to develop long term…)
(How would you prioritise between current customers, new customers, the press…)
(Use the internet and the central library to find out information on your competition…)
(Would it be a struggle to catch up with a front runner…)
(Think about positive impressions you’ve had with websites and apps…)
(Think about content that has blown you away from websites and apps you’ve visited…)
(An on-site blog… Social media… Link building… Paper press… All of them…)
(If marketing isn’t you thing… Consider how and who will do it for you…)
(Professional advice relevant to customers… Add value by offering something for free…)